Posts tagged social media

On February 15, I had the great honor of hosting our first ever SVA BrandMasters™ lecture as part of Social Media Week, New York City. I had planned for this event alongside my friends Chi Wai Lima and Margaux Genin with the help of J’aime Cohen and Bret Sanford-Chung.

I must admit, the road leading up to that day was extremely rough and challenging, but the learnings proved invaluable. On the day of, my biggest fear was failure. But then I remembered someone very special once telling me, “If you’re not scared, then you just don’t care”. 

The event ended up a huge success and exceeded our expectations. We filled up our room with about 100 people, and we had only accounted for about 60+. Yes, people were left standing and chairs had to be added at the last minute. It wasn’t ideal, but it sure made me feel great!

Here’s the video of the amazing panelists

Social Media Explained

Social Media Explained


When I was transiting through Frankfurt this summer, I tweeted from the airport that I was waiting at a Lufthansa gate and that I needed caffeine to wake me up. Almost immediately, a Lufthansa representative tweeted back with a list of coffee spots around my gate and thanked me for flying Lufthansa. 

Somehow this made me smile. Knowing that someone out there is listening makes a big difference. It delights you.

Apparently, KLM tried to move this concept a bit further last year and decided to take advantage of social media to make their passengers a bit happier by surprising them with a gift. A tweet can surely go a long way!

QR Codes on Headstones in Graveyards

Creepy or genius? A company introduces QR codes to graveyard headstones

"When family or loved ones scan the QR code, it reveals additional information about the person including photos, videos and text about the life they lived.’